The Frankfurter Allgemeine Zeitung is one of Germany’s most prestigious media brands. F.A.Z. stands apart from the competition for three essential reasons:
The F.A.Z. is independent
The F.A.Z. belongs to a foundation and has four publishers rather than one editor in chief – a fact that shapes the F.A.Z’s independence and pluralistic attitude in all respects. It is the basis of its powerful position in public debate and relevance in important discussions.
The F.A.Z. enjoys the highest level of trust
The F.A.Z.’s excellent quality journalism is in high demand, particularly at the top of society: according to the Spitzenkräfte-Panel (survey of top leadership personalities), the F.A.Z. enjoys the absolute trust of leading political, economic, and administrative decision makers. A fact that continuously benefits ads placed in the F.A.Z.
The F.A.Z. is the medium of the elite
The F.A.Z. has always been the preferred source of information of the elite, a prime target group with a broad scope of influence: it includes communicative opinion leaders from all aspects of society. Advertising in the F.A.Z. reaches the crucial multipliers.
Publication: Mon - Sat
2.90 € (Mon–Fri)
3.10 € (Sat)
Circulation (net sales): 230,311 copies
Reach: 854,000 readers